Profiles

Content profiles (context packs) that define audience, tone, compliance, and topics for the pipeline.

NameIDDescriptionVersionCreated
Financial Services (Singapore)financial-services-sgContext pack for MAS-regulated financial advisers, insurance agents, and financial literacy influencers in Singapore1.0.018 Feb 2026
Tech & AI Literacy (Singapore)tech-ai-literacy-sgContext pack for technology and AI commentary from a Singaporean perspective — skeptical of Big Tech hype, grounded in digital literacy, and advocating for responsible AI use. Written for the general reader, not the developer.1.0.018 Feb 2026
digital literacydigital-literacyA context pack for creating digital literacy content aimed at Singapore audiences, focusing on fact-checking, misinformation awareness, and critical thinking with a conversational, learning-together approach.1.0.119 Feb 2026
Post launch Propertiespost-launch-propertiesContent guidelines for marketing post-launch properties to active buyers in the consideration and decision stages, emphasizing genuine scarcity, proven market validation, and data-backed urgency.1.0.011 Mar 2026